Cristiano Ronaldo, the Portuguese striker of “Manchester United”, was recognized as the most demanded athlete in 2022 among advertisers and sponsors, writes “Gazeta.ru” with reference to Sportspromedia.
In second place in the ranking of 50 athletes is the American tennis player Serena Williams. Closes the top three racer “Formula-1” Englishman Lewis Hamilton. Following are the American basketball player LeBron James and the Argentine “PSG” striker Lionel Messi.
The list was determined according to the strength of the brand, financial strength and the degree of audience interest in athletes.
Let us remind that on October 17, the award for the best football player of the season (“Golden Ball”) according to France Football magazine was awarded to the 34 years old striker of the French national team and “Real Madrid” Karim Benzema.