Turkmen Fashion Brand to Promote National Style in the U.S.

Turkmen Fashion Brand to Promote National Style in the U.S.

The individual enterprise Mähirli Zenan will present Turkmen national fashion at an upcoming show in the United States, Turkmen official media reported Sunday.

The event will mark another step in strengthening cultural ties and promoting Turkmen art on the global stage. It aims to highlight the country’s rich heritage and exceptional craftsmanship.

The project “Threads of Tradition” seeks to showcase Turkmenistan’s culture and traditions through modern forms of artistic expression and international cultural dialogue.

The initiative to hold the show in the United States has attracted the attention of FCGroup LLC President Akseniya Krupenko. The organization, which operates in the fields of cultural diplomacy and hospitality, supports the idea of promoting Turkmen culture through fashion. The project has also received strong backing from Turkmenistan’s Permanent Representative to the United Nations, Aksoltan Ataeva.

Founded in 2019 by Ayna Durdyliyeva, Mähirli Zenan continues to expand international cooperation and represent Turkmenistan at prestigious fashion events. The brand has previously participated in BRICS Fashion in Russia and the Oriental Fashion Show in Paris.

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