The Institute of Consumer Research in Sweden has chosen board games as the Christmas gift of the year 2023. This decision was made based on an analysis of consumer demand and how board games reflect the spirit of the times, writes euro-pulse.ru.
The Institute noted that board games satisfy people's need for communication and relaxation with friends and family. They help take your mind off everyday worries and create a festive atmosphere.
In the past, the Christmas gifts of the year in Sweden were:
- 1998: computer game;
- 2015: robot vacuum cleaner;
- 2018: clothes made from recycled fabric;
- 2020: burner for outdoor cooking;
- 2022: hand-knitted clothing.